Latest news |
---|
Executives blame Halo 3 for poor Box Office resultsDVDBack23 @ Oct 18, 2007 22:22 | 48 comments Film executives are blaming one of the poorest recent Hollywood Box Office weekend performances on the impact of the hit Xbox 360 game Halo 3.
The movie industry had expected the latest Ben Stiller comedy "The Heartbreak Kid" to rake in $25 million USD over its opening weekend but the movie fell far short and made only $14 million USD.
The execs, citing that the target audience for Ben Stiller comedies is young adults, predominantly male, the same as the target audience for Halo, proves that the game had some impact on the poor ticket sales.
Although it is possible that $10 million dollars worth of sales stayed at home to play Halo 3 all weekend, it is more likely that the less than warm critical reviews were to blame. Not to mention the movie had an "R" rating, while Halo had a "M" rating, meaning younger viewers could not see the movie but could play the game.
The October 5th weekend was the movie industry's worst October week since 1999, with only $80 million in ticket sales but its unbelievable that industry execs would blame Halo for the poor ticket sales.
Source: |
|
Comment by: binkie7 (Oct 19, 2007 19:08) All (too many for my tired fingers to type :))
|
Comment by: locobrown (Oct 19, 2007 20:14) There is always someone creating excuses. Such statements from movie executives rather than being a complaint or frustration, for all that microsoft is concerned it’s a compliment rather than a means of persecution that targets blame upon their console. It’s not their fault that the film industry has been on a steady free fall. All the action, adventure, horror, sci-fi movies have all been exhausted. As I watch commercials of such films, the first thing I do or what many of you have done is make comparisons or have found similarities of other movies that contain a similar plot or storyline. I don’t see how this will ever change and really make me want to get into a movie theater just to watch something that I’ve already seen. |
Comment by: badkrma (Oct 19, 2007 20:22) I would like to think that we as consumers have done something good instead of nothing at all. By not seeing the movies (term used lightly)we have said in a strong voice, "they suck and we won't pay money for this garbage". If we do this several times when needed maybe this will make them take notice for real. (I can dream a little, right?) |
Comment by: SProdigy (Oct 19, 2007 20:29) LOL... I just looked at what was released for today in theaters and it looks like I'll be staying home tonight!
|
Comment by: wetsparks (Oct 19, 2007 20:57) I don't have a 360, therefor I didn't buy Halo 3 and couldn't spend my weekend playing it. And I more than have enough money to go watch a movie, but Ben Stiller is a d**a** and I only liked one of his movies (Night as the Museum but it wasn't because of him). Maybe someone can explain this quote to me... Quote: Yes, because the M rating on Halo 3 allowed people 17+ to buy the game but the R rating on that crap movie allowed 18+. It wouldn't make any difference. Also, 99% of games on the 360 and PS3 target "young males" so why didn't this come up before? Because it is bs and that exec knows it. |
Comment by: binkie7 (Oct 19, 2007 21:30) @wetsparks
|
Comment by: wetsparks (Oct 19, 2007 21:35) My bad, didn't realize just how far I went, was watching TV as I was posting. |
Comment by: binkie7 (Oct 19, 2007 22:34) Yeah I can get carried away too :) |
Comment by: tribbb (Oct 19, 2007 23:44) ben stiller isnt bad , i laughed a lot with all his movies. the guy isnt going to win an oscar by making such movies but he's funny. Just like adam sandler.
|
Comment by: XENON (Oct 20, 2007 01:59) I dunno if anyone has said this. (if they have then apologies in advance) but i can see it now. All the movie execs will bawl andcry and complain to the mpaa and they will then sue bungie, Microsoft, et al. For loss of revenue etc etc ad infinitum, ad nauseaum.
|
Comment by: killaklan (Oct 20, 2007 14:51) are u kidding me?! i cant believe they thought heart break kid would make 25 million...thats jus ubsurd and halo 3 had nothing to do with it!!! the producers are jus looking for excuses why their movie sucks |
Comment by: spydah (Oct 20, 2007 20:42) Its wild they using a video game that has nothing to do with movies as a reason for their sales ona crappy movie no to be up. Hollywood and Corporate America are the dumbest M-Fers i have ever seen. Pure dumbness if you ask me. |
Comment by: NFAN3 (Oct 20, 2007 21:01) You idiots. M rated games can only be sold to people 17 or up which is the same for R rated movies. Before you type this crap, actually find out what ratings mean. |
Comment by: sk8flawzz (Oct 20, 2007 21:08) wat the *** is this noob ^^^ talking about?? |
Comment by: ZippyDSM (Oct 20, 2007 21:08) Originally posted by NFAN3: theres no law in the US over that a kid can buy it if the retailer dose not care. |
Comment by: ZippyDSM (Oct 20, 2007 21:10) Originally posted by sk8flawzz: most of Europe dose have laws that restrict sales to minors.
|
Comment by: binkie7 (Oct 20, 2007 21:16) @NFAN3
|
Comment by: shady8x (Oct 20, 2007 22:37) I love this news, I guess the studio Execs finally figured out that blaming piracy for a crappy movie doesn't work to well with any educated consumer...
|
Comment by: sk8flawzz (Oct 20, 2007 22:46) oops sorry bout that binkie7
|
Comment by: binkie7 (Oct 21, 2007 00:44) Cool :) |
Comment by: NFAN3 (Oct 21, 2007 01:11) Quote:Originally posted by NFAN3: True but Gamestop, walmart, all these stores selling the game don't want a lawsuit so they won't.
|
Comment by: binkie7 (Oct 21, 2007 01:50) @NFAN3
|
Comment by: NFAN3 (Oct 21, 2007 02:19) Originally posted by binkie7: ????
|
Comment by: binkie7 (Oct 21, 2007 02:36) Ok to clarify it - members are posting comments on why they think the game did better then the movie and why the movie didn't hit the 'Hollywood' mark.
|
Comment by: borhan9 (Oct 23, 2007 21:43) Maybe they should package the two together and see if that seems to be fruitful. |